Doggo
A community-first dog platform, built end to end as a drivable demo for real-user testing
I design products, then I build them: drivable demos rich enough to test with real users, and documentation systems that keep a build honest. Doggo is the proof. This site is hand-built too.
Building trust between dog owners, trainers, and shelters: a full product designed and built end to end as a drivable demo world, now testing with all three of its audiences in Prague.
View Case Study →Helping analysts catch business risk in millions of news articles. Sole designer on svEye from discovery to MVP: design system, dashboards, and PLG features.
View Case Study →Turning a restaurant's memberships into an automated Shopify experience: store credits, a weekly meal-plan builder, and a multi-tier customizer, concept to live site.
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I’m a UX/product designer who also writes code. For the past few years I’ve been designing and building products end-to-end: from user research and wireframes through to production-ready Shopify themes, Webflow sites, and design systems.
Most recently, I designed and built Doggo end to end: a community-first platform for dog owners, trainers, and shelters, now in user validation in Prague. Before that, a custom Shopify store with automated membership systems, and a year and a half leading UX for a B2B AI platform from discovery to MVP launch
I’m based in Vietnam, open to remote work, and always interested in projects where design thinking and technical execution overlap.
Drivable demos, working prototypes, and specs an engineering team can build from. If that sounds useful to your team or your project, I'd love to talk.
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